“I think it’s a boon to everyone,” says David Portnowitz, Chief Marketing Officer at Star2Star. In this podcast we learn how Portnowitz sees the recent Avaya-RingCentral announcement marks a critical milestone in the development of the cloud market. Portnowitz discusses how UCaaS is now ascendant and what that means to the partner, MSP and end user UC communities. We learn about the new opportunities available to the Avaya partner community and also the importance of going beyond traditional sales habits. On the one hand, Portnowitz says dealers need to know that the “adopt or die” moment may have come, but at the same time the triumph of the UCaaS model is transformative for everyone in the UC market.
Visit www.star2star.com/ringcentral-avaya
https://media.blubrry.com/telecomresellerpodcast/content.blubrry.com/telecomresellerpodcast/Star_2_Star_11_18_19.mp3