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EMU CAPP is native to the BroadWorks ecosystem and scales effortlessly in ...
11 Mar, 2013
New platform for service providers enables rapid entry into growing hosted communications market
ATLANTA, March 11, 2013 – Today Vocalocity announced the launch of Vocalocity for Communication Providers, a cloud-based platform that enables service provider partners to offer advanced and hosted communications services to their customers. With a projected annual growth rate of 30 percent in the total number of hosted IP telephony and communications lines through 2018, service providers can leverage Vocalocity’s platform to expand their portfolio of offerings and create new revenue streams by tapping into the hosted IP PBX market. The platform is based on the same award-winning technology that Vocalocity uses to manage voice over IP (VoIP) services for nearly 20,000 customers and more than 120,000 end users. Service providers can leverage the same back-end software as a service (SaaS) to better serve current customers and acquire new subscribers. Cloud-based service contributes to low up-front costs and the ability to generate revenue in as little as 90 days. CornerStone, an advanced communications services provider, is one of Vocalocity's first partners to use the platform to reach small and midsized business customers throughout the US. "CornerStone chose to partner with Vocalocity on our custom cloud voice solution based on their out-of-the-box features designed specifically for the SMB market. The ability to go to market without extensive upfront costs was a major differentiator," stated Donald Walsh, chief technology officer of CornerStone Telephone. "We benefit from Vocalocity’s proven technology, and are able to provide a new solution to our customers which complements the services that CornerStone currently offers.” Vocalocity will provide marketing resources and materials along with sales support so service providers can better target customers and market services. Marketing materials include information sheets, data sheets, user guides and whitepapers, as well as syndicated content for partners to host on the web. “The market for VoIP services in the SMB segment continues to accelerate, presenting a terrific business opportunity for everyone as customers find they can save money and get a much better service that helps them grow their business. If fastest growth rates and best customer retention are indicators of leadership in the SMB segment, Vocalocity has established itself as the clear leader,” said Wain Kellum, CEO of Vocalocity. “We are pleased to be able to offer Vocalocity’s cloud-based infrastructure to service providers that want to build a similar business in the market they serve, and we’re excited to have CornerStone on board as one of our early partners.” Two implementation options give communication providers flexibility to create VoIP offerings that align with their business models:
- White Label: Partners create their own branded VoIP solution using a set of administration tools included in the Vocalocity platform.
- Network Integration: Partners integrate their networks with Vocalocity’s cloud-based, hosted PBX functionality to leverage Vocalocity’s infrastructure behind the solution.
