Shango and Vidtel Form Strategic Partnership for Telephone Number Provider Management, Cloud Video Conferencing
Alignment intends to bring service providers easier access to a range of wholesale voice and video applications January 30, 2013, Austin, TX – Shango, the operator of the only community-based marketplace for the fulfillment of IP-enabled services for communication service providers, today announced that Vidtel, an award-winning cloud-based video conferencing provider will leverage Shango’s standards-based ecosystem of voice applications service providers to more easily source and manage telephone numbers inventory from its own wholesale carriers. In addition, Shango intends to integrate provisioning and management of Vidtel’s cloud video conferencing functionality into Shango’s fulfillment engine. Vidtel will leverage the cloud-based Shango platform and its common APIs to more effectively manage its native VoIP inventory and quickly and more cost-effectively acquire Direct Inward Dialing (DID), toll-free, and international phone numbers from its preferred originating providers. Vidtel also plans to utilize the Shango marketplace’s fulfillment automation feature-set to enable it to simplify wholesale transactions with trading partners across its value chain. A leader in any-to-any cloud video conferencing services and provider of wholesale voice, Vidtel’s decision echoes an industry move towards implementing cloud-based management of voice applications and related services, highly favored by facilities-based carriers and over-the-top Internet Telephony Service Providers alike for expedient scalability and promised cost-savings. Shango, with its one-of-a-kind cloud-based fulfillment marketplace, has facilitated millions of transactions for trading partners intent on securing innovative voice acquisition and wholesale sales channel growth strategies, without being burdened by legacy operational challenges that can otherwise limit growth potential. “We believe that our ability to instantly source our telephone numbers through the Shango marketplace reflects a true win-win scenario for us, our originating providers and also our customers,” said Scott Wharton, CEO at Vidtel, who values the ability to effectively support cross-channel needs. “Managing and accessing our numerous wholesale providers through a single interface in Shango enables us to more readily engage partner services, while leveraging Shango least-cost sourcing to grow our network footprint and better serve our own service provider customers. In the future, we also look forward to bringing our customers and resellers even greater access to our own video conferencing applications through the Shango marketplace.” With millions of voice applications from numerous providers already available in its ecosystem, Shango will soon include support for video conferencing applications, first with the addition of Vidtel’s award-winning, cloud-based video conferencing solution. In recent months, the company has seen a growing number of communication service providers leveraging the marketplace to broker their cloud-based components, including video conferencing, to better support sales channels. “Working with forward-thinking service providers like Vidtel that want to be easier to do business with, not only reaffirms the growing need for instant access to cloud-based applications like telephone numbers, but also reflects a growing desire from the wholesale telco community to streamline service fulfillment. Shango connects the dots across disparate partners, providers and applications, and welcomes Vidtel as a best-in-class customer making every effort to stay ahead of growing customer demand.” said John Abraham, SVP at Shango. Both companies will join industry peers at ITEXPO East this week in Miami, Florida, and welcome attendees to learn more about their service offerings. Attendees can request a meeting with Shango at the conference here: http://hub.am/1156tgg.