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BTI Ranks Cooley Top Performer in Client Service
21 Dec, 2018
Palo Alto – December 19, 2018 – BTI Consulting Group has again named Cooley a leader in client service, ranking the firm in the top 10 on its 2019 Client Service A-Team report. The report further identifies Cooley among the best of the best at innovative approach and providing value for the dollar. “Clients are noticing Cooley’s continuous commitment to developing new and leading-edge client service strategies,” the report said. “Innovation strongly differentiates Cooley in the eyes of the clients – [they] consider the firm the best of the best in this area.” The report is the end result of 350 interviews with top legal decision makers at the world’s leading organizations. The scoring system is based on 17 activities that BTI has determined to be essential to delivering superior client service and driving the best relationships. “Clients are unique, and their opportunities and challenges are unique,” said Mike Attanasio, global chair of Cooley’s litigation department, in
a Law360 article regarding the rankings. “One-size-fits-all doesn’t fit here at Cooley, where we are dedicated to continuous improvement. We have an in-house team that regularly asks clients for feedback, listens to client needs and helps the firm invest in personalized ways to better serve them.” In September, BTI recognized Cooley’s innovation and tech leadership on its
2019 Legal Innovation and Technology Outlook report and, earlier in the year, ranked the firm
#6 on its Brand Elite list for leading the market in brand awareness.
About Cooley LLP Clients partner with Cooley on transformative deals, complex IP and regulatory matters, and high-stakes litigation, where innovation meets the law. Cooley has 900+ lawyers across 13 offices in the United States, China and Europe.
