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BroadSoft Demonstrates the Benefits of WebRTC
13 Jul, 2013
Enabling enterprises to communicate with any customer, partner or supplier with a WebRTC-enabled browser
BroadSoft, Inc. (NASDAQ: BSFT) today announced it has introduced a WebRTC demonstration for its UC-One platform, which will extend real-time Unified Communications beyond the confines of the enterprise – to any customer, partner or supplier with a WebRTC-enabled browser. With the addition of WebRTC, BroadSoft will extend the fully integrated, seamless communication experience UC-One provides to include web browsers. UC-One is a comprehensive, open Unified Communications platform that combines all of the critical elements a telecommunications service provider requires to ensure rapid delivery of their UC solutions to the market segments they serve, including intuitive user interfaces, full mobility, open APIs and defined market offerings. UC-One breaks down communication boundaries that persist between services, devices and the individuals who are communicating and collaborating. "WebRTC transforms Web browsers into an endpoint so that service providers can unlock the benefits of Unified Communications for any user with a WebRTC-enabled Web browser," said Scott Hoffpauir, chief technology officer, BroadSoft. "As one of the most robust Unified Communications platform, UC-One becomes a significant competitive differentiator for service providers who can not only deliver real-time Unified Communications services to the enterprise, but to an expanded ecosystem of customers, partners and suppliers." With BroadSoft's WebRTC-enabled UC-One platform service providers can offer enterprises several new communications, customer service, productivity and cost savings benefits, including:
- Enhanced customer experience – Enterprises can improve customer service by adding a rich media communication experience within their Website, email communications and mobile apps as WebRTC enables real-time, browser-based video and voice calling. A richer contact center experience also results in greater customer satisfaction and faster trouble resolution for the enterprise.
- Extends reachability, productivity and efficiency UC benefits beyond the enterprise – by extending the benefits of Unified Communications to an enterprise's entire ecosystem, external company communications are as simple as efficient and internal communications.
- Lower costs – Adding WebRTC capabilities to the UC-One platform lowers enterprise IT deployment and support costs by eliminating the need to deploy UC clients.
About BroadSoft
BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol, or IP network. The Company's core communications platform enables the delivery of a range of enterprise and consumer calling, messaging and collaboration communication services, including private branch exchanges, video calling, text messaging and converged mobile and fixed-line services.Enabling enterprises to communicate with any customer, partner or supplier with a WebRTC-enabled browser
GAITHERSBURG, MD, June 10, 2013 – BroadSoft, Inc. (NASDAQ: BSFT) today announced it has introduced a WebRTC demonstration for its UC-One platform, which will extend real-time Unified Communications beyond the confines of the enterprise – to any customer, partner or supplier with a WebRTC-enabled browser. With the addition of WebRTC, BroadSoft will extend the fully integrated, seamless communication experience UC-One provides to include web browsers. UC-One is a comprehensive, open Unified Communications platform that combines all of the critical elements a telecommunications service provider requires to ensure rapid delivery of their UC solutions to the market segments they serve, including intuitive user interfaces, full mobility, open APIs and defined market offerings. UC-One breaks down communication boundaries that persist between services, devices and the individuals who are communicating and collaborating. "WebRTC transforms Web browsers into an endpoint so that service providers can unlock the benefits of Unified Communications for any user with a WebRTC-enabled Web browser," said Scott Hoffpauir, chief technology officer, BroadSoft. "As one of the most robust Unified Communications platform, UC-One becomes a significant competitive differentiator for service providers who can not only deliver real-time Unified Communications services to the enterprise, but to an expanded ecosystem of customers, partners and suppliers." With BroadSoft's WebRTC-enabled UC-One platform service providers can offer enterprises several new communications, customer service, productivity and cost savings benefits, including:- Enhanced customer experience – Enterprises can improve customer service by adding a rich media communication experience within their Website, email communications and mobile apps as WebRTC enables real-time, browser-based video and voice calling. A richer contact center experience also results in greater customer satisfaction and faster trouble resolution for the enterprise.
- Extends reachability, productivity and efficiency UC benefits beyond the enterprise – by extending the benefits of Unified Communications to an enterprise's entire ecosystem, external company communications are as simple as efficient and internal communications.
- Lower costs – Adding WebRTC capabilities to the UC-One platform lowers enterprise IT deployment and support costs by eliminating the need to deploy UC clients.
